The Story Behind the Mermaids

Dive into the enchanting world of Norcrest mermaids—tiny ceramic masterpieces that capture the whimsical beauty of the 1950s. With their exquisite craftsmanship, irresistible charm, and vintage allure, these collectibles stand out in the world of mermaid figurines. Whether you’re a seasoned collector or just discovering their magic, I’ll guide you through their rich history, value, and expert tips for curating your own collection. If you’ve ever wanted to start or expand your Norcrest mermaid collection, you’re in the right place—let’s explore the best tips for finding, preserving, and showcasing these stunning treasures!

The history of Norcrest mermaids is just as fascinating as the figures themselves. It all began with Hide Naito, a Japanese immigrant who founded a gift shop in Portland, Oregon, way back in 1921. Over time, that little shop grew into a huge wholesale operation. After World War II, Hide and his son Sam made a bold move: they shifted their focus to “Made in Japan” gifts, and that’s when Norcrest China Company was born (in 1958).

Norcrest quickly became a hit, known for its high-quality ceramics. Their mermaids, with their iconic designs, were stars of the collection, gracing bathrooms and powder rooms across America. Alongside these charming mermaids, Norcrest’s whimsical bluebird series and head vases were also beloved. I love that Norcrest became a household name – there’s something so special about owning a piece of that nostalgic history.